Top 10 Tips and Ideas to Get Ready for BFCM with Asset Tags
October 22, 2025
Perhaps one of the most trusted marketing mediums for showcasing launches products, services and events in a compact and a very visually pleasing format has to be brochures. They are still very relevant and are an essential part of offline marketing, even in this dominating age of digital marketing. Customers can actually hold, read and carry them wherever they want, making them one of the most effective marketing mediums that help build awareness and drive conversions.
Being so popular and dominant, brochures also have their set of challenges; one of them being the various types of brochures available all around. With that, it is oftentimes difficult to decide which one to opt for so that your campaign turns out to be a hit. Brochures also have multiple fold types and paper finishes, and every choice you make influences how your message is received. In this blog, we’ll be taking a closer look at the different types of brochures and how to choose the right one for your business promotions.
Tailor Your Bookmark: Customise with Unique Messages for Diverse Kiwi BusinessesDesign Made Easy: Straightforward Online Bookmark CustomisationOutstanding Print Quality: Choose from 13 pt. Uncoated to Standard 14 pt. Gloss or Matte FinishesEco-Conscious Printing: Environmentally Friendly Paper for Green ProductionFlexible Sizing Options: Wide Range of Bookmark Sizes, from 25 to 2000 PacksKiwi-Friendly Ordering: Efficient Online System for Top-Quality Custom Orders with Direct Shipping
Start at:
Buy NowCustomisable Design: Various sizes and graphic options for customisable business notepads with graphic printsQuality Material: 70 lb. uncoated paper ideal for high-quality custom notepadsEco-Friendly: Made using eco-friendly custom notepad printing services, with sustainable, recyclable materialsPortable Convenience: Compact design perfect for notepads, 4" x 6" and 5" x 7" availableBulk Options: Available in quantities from 10 to 500 for affordable bulk notepadsSimple Online Ordering: A user-friendly process with flexible delivery options
Start at:
Buy NowHigh-Quality Printing: Advanced techniques for vibrant, sharp colours and textCustomisation Options: Variety of sizes, papers, folding options, and finishesVersatile Marketing Tool: Ideal for trade shows, customer engagement, and business promotionDiverse Paper Choices: Includes 90 lb. uncoated, 100 lb. gloss, and 10 pt. Cardstock MatteElegant Design: Non-reflective matte finish on cardstock for a classic lookPrecision Cutting: Ensures a minimum 3 mm product border for a balanced presentation
Start at:
Buy NowCustom High-Quality Design: Tailored rack cards ideal for event marketingDurable 10 pt. Cardstock: Lightweight, robust material for quality hand-outsMatte Finish for Sophistication: Non-reflective, writable surface for easy messagingStandard Size: Convenient 3.5 x 8.5 inches cardsBroad Customisation Choices: Extensive templates for personalised brandingVarious Pack Sizes: Available in 50, 100, 250, 500, or 1000 quantities
Start at:
Buy NowVersatile Sizes & Printing Options: Available in 3.5" x 8.5" & 5.25" x 8.5", offering single or double-sided High-Quality Materials: Crafted with premium 10 pt. cardstock gloss or matte finishes for a refined, professional appearanceCustomisable Design: Intuitive online tool for designing personalised advertising door hangersEnhanced Interactivity: Perforation option added for increased user engagement and practicalityCost-Effective Bulk Packaging: Sold in packs of 250, perfect for large-scale distributionSwift Delivery with Priority Shipping: Fast turnaround to meet the demands of dynamic business environments
Start at:
Buy NowFlexible for All Businesses: Customisable Gift Vouchers for businesses of any sizeTop-Quality Printing: Lively text and graphics on 10 pt. cardstock gloss paperAdaptable Printing Features: Choice of single or double-sided printing with unique numbering for Business Gift CertificatesTailored Messages: Oil-based ink writable, available in sizes 7" x 3" and 8.5" x 3.5"Bulk Purchase Rewards: Discounts for substantial orders from 50 to over 500 Gift CertificatesStreamlined Ordering: Effortless shipping option selection with secure Doorstep Delivery
Start at:
Buy NowAffordable Custom Printing: Economical, custom booklet printing for budget-conscious businessesSuperior Quality and Personalisation: Advanced printing technology for premium quality, tailor-made designsOn-Demand Printing Flexibility: Order precisely what you need, ideal for all business sizes from startups to large corporatesBroad Range of Material Options: 90 lb. Paper Gloss for inside pages and 10 pt. Cardstock Gloss for coverCustomisable Dimensions and Page Counts: Adjustable sizes up to 8.5" x 11", with multiple page count choicesExpert Finish and Support: Precise 3mm border cutting and complimentary file review with online proof
Start at:
Buy NowHigh-Quality Uncoated Paper: 70 lb Alabaster, sustainable, perfect for writability and printabilityVivid Full-Colour Printing: Creates impactful, durable brand impressionsCustomisable Design Options: Upload artwork, utilise templates, or professional design servicesEco-Friendly Printing: Environmentally conscious, reduces carbon footprintFlexible Bulk Orders: Range from 250 to over 5000 units, offering discountsEasy Online Ordering: Variety of shipping options and doorstep delivery convenience
Start at:
Buy NowProfessional Image: Robust and Personalised Business Letterheads for Formal DocumentsHigh-Quality Material: 70 lbs Uncoated Paper for Durability and FlexibilityCustom Design Choices: A Range of Custom Letterhead Designs with Three Size OptionsTop-Notch Printing: Smear-Free, Fade-Proof Letterheads for Effective CommunicationWide Range of Pack Sizes: Options from 50 to 5000 Units to Cater to All Business DemandsEco-Aware and Convenient: Eco-Friendly, Easy-to-Order Custom Letterheads
Start at:
Buy NowCustomisable Design Options: Upload your design or collaborate with expert designers for unique brand representation High-Quality Material: Made from 10 pt. Cardstock Gloss for durability and vibrant colour display Versatile Size Options: Available in 5.5" x 8.5" and 8.5" x 11" for diverse business needs Gloss Finish for Enhanced Sheen: Ensures long-lasting glow and vibrant colour presentationAffordable and Economical: Competitively priced with bulk purchase discounts availableFast and Priority Shipping Options: Expedited delivery available for urgent orders
Start at:
Buy NowVersatile Size and Applications: Ideal for assorted events and direct mail, available in 12" x 9" sizeRobust and Stylish: Constructed with premium 70 lbs paper for both strength and visual appealFocused on Privacy and Protection: Designed to offer document security and confidentialityCustomisable Open-End Design: Suitable for letters, brochures, photos, and can be personalised with logosAvailable in Bulk with Discounts: Offered in quantities ranging from 250 to 5000 with attractive discount optionsSuperior Print Clarity: Uses uncoated paper to enhance the sharpness and visibility of digital prints
Start at:
Buy NowSuperior Material: Premium Premium 16 pt. Cardstock Matte Custom Printed FoldersVibrant Printing: High-Standard Printing for vivid colours and crisp text/image detailsCustomisation Flexibility: Tailorable Folders with Online Design Tool and various templatesIdeal Size & Storage: Standard 9 x 12 inches with right/left side pocketsInk Compatibility: Suitable for oil-based ink pens and permanent markersPack Options & Shipping: Available in 250 to 2000 units with diverse shipping methods
Start at:
Buy NowWhen it’s about brochure printing, the most common aspect is to choose from various fold styles. Each fold and type serve a unique purpose depending on the kind of information that has to be shared. Here are some examples:
If one has to present information around their product, service or events, they can opt for these promotional brochures. While the bi-fold brochures (single fold, four panels) are ideal for a clear and simple information print, supported with large images, the tri-fold brochures (double fold, six panels), on the other hand, are great for displaying detailed content and breaking down complex information into a detailed and structured manner.
The booklet style brochures are used for structured and comprehensive information in a detailed style. They are great as a document for the marketing, sales and education sector. For instance, as product catalogues, these booklet brochures include specifications, features of the product and images to support your understanding. Another common example is school/university prospectuses. These booklet brochures carry each and every information around the yearly events and breakdown every possible query for applicants.
Common among businesses as a multi-page marketing tool, catalogues include specifications and pricing for each product, helping potential customers make informed purchases. These brochures are designed in such a way that they can navigate the customers through multiple tables of contents; in short, they are portable showrooms for the brand. A well-designed catalogue has the potential to leave a solid impression around your brand and build trust that goes a long way.
Primarily used for distribution, these multi-page marketing materials are apt for your mailing campaigns. For instance, they are commonly used for securing essential reports and publications, ensuring they arrive flat and well-protected. Another example would be business proposals and contracts where these envelopes play a vital role. They manage to keep all the legal documents professional and neat.
Sales sheets are used to promote specific products and services by highlighting their key features. They aim to support sales pitches, guide decision-makers and build brand awareness. Unlike general brochures, sales sheets often focus on technical details for more specific audiences.
These were a few of the styles and types of folds for brochures explained that can help businesses choose the right format to present their content effectively and make a decision accordingly.
Read Also: How to Create a Travel Brochure
The key is to select a format that perfectly matches your brand goals and expectations. Here are some factors to consider while deciding how to choose the right brochures for your business:
If one is under the impression that a simple design and images would suffice, then they’re wrong. It’s the paper quality and the entire finish that plays an important role on how customers perceive your brand. Here are some of the tips for choosing brochure paper and finish that you could find helpful:
BannerBuzz offers multiple customisation options that align perfectly with the entire finish of your brand identity.
The time is extremely competitive, therefor the importance of standing out cannot be stressed upon enough. With custom brochure printing for marketing, every detail you wish to add to your brochure, that can range from the color, paper type and style, ends up becoming the sole personality of your brand.
Brochures are one of the most versatile and effective marketing tools for every kind of business. There is a myriad of types of brochures available, hence, the key lies in understanding your goals, audience and of course, distribution methods.
Whether it’s a new product launch, a seasonal sale promotion or a highlight of premium services, if your brochure has the right elements, it will definitely stand out. BannerBuzz specializes in brochure printing that customises everything according to your needs, helping you leave a lasting impact.